Experience

“Crescendo helped BAI Security communicate the importance and value of our services through case studies. Their interviewing and results-focused write ups have been well received by clients and prospects and have directly led to new business for the company. We appreciate the experience, understanding of our space, respect for client time, and attention to detail.”
– Steve Thompson, VP of Sales and Marketing, BAI Security

“I have used Liza for PR at my last three companies and I keep going back to her because she gets results and is great to work with. She can grasp technical concepts but knows how to up-level the messaging for the media. She is experienced in promoting new technologies, launching new products and companies (even when there are no or few customers to reference), and working with start-ups that are unknown and, importantly, have limited resources and budgets. . . She is a relentless media pitcher and an excellent writer, who now fully manages our award-winning mobile industry newsletter. She has always represented my companies with the highest professionalism and helped us to build long-standing media relationships. I trust her judgment and benefit from her strategic thinking and tactical know-how. ”
– Lori Sylvia, EVP of Marketing, Red Bend Software